Blix Traffic

People counting for property sales

Measure customer foot traffic and engagement in display homes and property sales offices

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Display Village Footfall

Blix Traffic uses customer smartphone signals to measure foot traffic in display homes and property sales offices to provide powerful insights into sales performance and conversion rates.

Measure Customer Flow

Blix Traffic enables measurement of visitor behaviour and movements within a property development as well as between houses and sales offices.

Our analytics provide insight into how customers move between builder displays, where they spend time, and ultimately, which customer visits end in the sales office.

Display home analytics
Builder display performance measurement

Builder Display Performance

Blix Traffic provides insight into the customer traffic in, and around, builder display homes.

Our footfall analytics show which display homes attract the most customers, which builders engage customers the best, which are quiet or understaffed and which builders are driving the most traffic to the development sales office.

Identify Marketing Impact

Blix Traffic can measure the influence of marketing and advertising campaigns on visitor patterns.

Our analytics will identify the impact marketing and media has on customer traffic to display villages and sales offices, repeat visitation and sales conversion rates.

Measure property sales marketing performance
Property sales analytics

Sales Forecasting

Blix Traffic provides easy forecasting on sales with a very high level of accuracy.

Our analytics provide insight into customer traffic, customer engagement and repeat vistiation, making it possible to forecast property sales.

Trusted by leading brands

Frasers Property Stockland Greenridge Properties Porter Davis Mirvac

How it works

Blix Traffic footfall analytics uses WiFi access points to collect anonymous data from customer smartphones. The data collected is unique for each smartphone, enabling movement between locations to be measured.

Some of the benefits of Blix Traffic include:

  • No app or customer opt-in required
  • All people with WiFi enabled smartphones are measured (typically +80%)
  • Uses your existing WiFi network or Blix's Plug and Play system
  • Measure a single dislay home, or movement between homes and the sales office
  • Integrates sales, CRM and marketing data
  • Cloud-based service with full remote support
  • Your own dedicated account manager
How it works

Don't take our word for it

Here's what our customers have to say about harnessing the power of Blix:

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Drive house and land package sales with Blix Traffic

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