Blix optimises sales conversion for bricks and mortar retail stores by measuring customer behaviour, analysing data and driving execution across store networks.
Most leading retailers already have camera-based people counters to count foot traffic. While this data may allow you to understand traffic patterns and sales conversion rates, it does not provide any insight into actual customer experience and the ‘why’ behind good or poor store performance.
Does your current people-counting supplier work directly with your store managers and area managers, as well as your C-suite, to drive real change and increase conversion rates? Our engagement model is unique and unrivalled, and is backed up by the only 100% Money Back Guarantee in the industry - see the Blix Guarantee below.
Blix provides much more than a simple door count. We give you rich customer experience data enabling you to understand why a retail store may have a low conversion rate - not just simply that it does. Blix provides the data you need to highlight customer pain points in your stores.
Blix measures passing foot traffic outside your retail stores, 24/7. This means you can easily evaluate how effectively window displays are converting passing traffic, the impact of a store refurb or which of your locations has the greatest traffic opportunity.
Staffing based on sales or simple traffic counts is inaccurate and misleading. Blix measures in-store dwell times and bounce rates to enable far more accurate staffing, to minimise missed sales opportunities and increase sales conversion rates.
Blix measures cross shopping between stores as well as foot traffic at your shows and activations, and reports on which people then visited one of you retail stores. Our data allows you to evaluate precisely how your external events are driving in-store traffic.
The Blix platform has the unique capability of being able to quantify the impact of Daigou shopping on your brand. By reviewing trends in Blix data, we can determine when Daigou behaviour is suspected in your stores and how it is influencing your sales.
The Blix solution is installed quickly with no interruption to trading. Our plug ‘n’ play hardware simply needs electricity and is up and running in 3 minutes.
The Blix hardware has 4G internet and therefore does not require any integration with your IT systems, networks, firewalls or internet.
If at any point in the first 6-months you are not happy with our product or service, you can terminate the contract and receive a 100% refund.
There is no upfront cost for hardware, installation and setup (for single sensor stores). Simply pay one low monthly fee per store.
We provide a lifetime warranty on our hardware. If at any time the hardware needs to be replaced, Blix will do so at no cost to you.
We provide our hardware, technology and service all in a single low monthly fee.
